Our vision and purpose

A clear direction

Guiding our actions and aspirations on a day to day basis, our vision and purpose statements provide a framework for business decision making.

• Our vision : To be a high performing consumer healthcare company, built on a portfolio of leading, trusted & proven brands.
• Our purpose : We empower people to make a positive difference to their health & wellbeing.

Our values

• Performance : Our high-performing people continually drive business success
• Realism : We set stretching goals and targets which we believe are achievable
• Accountability : We take responsibility and deliver what we promise
• Integrity : We build trust in all our relationships through openness and fairness
• Skill : We recruit highly skilled people and develop their talents to the full
• Entrepreneurship : Our people think of the business as if it was their own